At Novi Jewelers, we want to be your personal jeweler for all the landmark moments of your life.

We strive to offer our customers high-quality diamonds and fine jewelry at great prices.  At Novi Jewelers, we offer you guidance and education that help you make the best decision.  We pride ourselves in providing customer service that matches the superior quality of our products.  More importantly, our customers agree!  Read these letters from customers like you and let us know what you think.

Read some of our 9 testimonials!


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September 19, 2019

Excellent service and shopping experience. 

Excellent service and shopping experience.  Vatche made me feel comfortable with my diamond stud earring purchase.  Thank you for educating me on the four C’s and on what a certified diamond is.  You guys should be a model for all other jewelry stores

Dan B
July 8, 2019

Erica and Vatche: Thank you so

Erica and Vatche:

Thank you so much for providing friendly and efficient service. I love my Peridot birthstone ring. My family (Susan, Darlene and Lula) loves your jewelry. The diamonds and other gems are magnificent- they are the best in the West. My family and I have been a customer of yours since you were located on Greenfield in Southfield. Keep up the good work and friendly service. I will be back soon. Have a wonderful day.

June 12, 2019

Thank you for your detailed

Thank you for your detailed service. I will definitely be a repeat customer. My wife loves the birthstone pendent you helped me pick out.  Sapphire in white gold setting was the perfect combination.

June 10, 2019

I want to thank you

I want to thank you and Novi Jewelers for the wonderful service I received when I bought my engagement ring. I picked it up yesterday and it is absolutely beautiful.

Kevin L
June 10, 2019

Thank you Erica

Thank you so much for the beautiful bracelet you created for my mother’s 70th Birthday.  She absolutely loved it!  Hope to see you soon.

Karen W
April 20, 2019

Novi jewelers is one of

Novi jewelers is one of our favorite jewelry stores we drive from Ohio to Novi anytime we need a special piece of jewelry. Erica and Vatchi have made many special pieces for us that I am very proud to wear.

Johnna D
September 7, 2018

Thank you to Erica and

Thank you to Erica and Vatche at Novi Jewelers for the excellent, friendly service I received when upgrading my wedding ring. I had my wedding ring reset in white gold; Vatche did a wonderful job and it is beautiful. I then returned 6 months later and purchased an upgraded diamond. The price was reasonable and Vatche once again did an amazing job. I then returned 9 months later to purchase a wedding band for my 35th wedding anniversary. To my surprise, they had a wedding band in the counter display that perfectly matched my existing wedding band. While the price of the wedding band was higher than the original estimate Vatche had originally gave me when I previously had my ring updated, they honored their original estimate that I had been given for the wedding band J. Novi Jewelers is our family jewelry store; both my daughter and daughter-in-law both purchased their wedding bands from Novi Jewelers and were very pleased. We have also used them for repairs and band re-sizing and they have always done an excellent job. Thank you. Nel W. Commerce Twp., MI August 2018

August 16, 2018

I have never seen a

I have never seen a more beautiful ring than the one Novi Jewelers made for me! My wedding Ring is fantastic and they have taken excellent care of my rings since the day I got engaged over 3 years ago. All of my jewelry will now be in their hands and great care and I will trust no place else but Novi Jewelers. Honest people who do absolutely high quality work. Thank you so much! Highly recommended!

Thank you From Samuel and Denise.

February 16, 2017

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